Privacy Policy

Privacy Policy

Privacy Policy – BUTT-Y (Men’s Wear Brand)

Effective Date: 15/07/2025

At BUTT-Y, we value your privacy. This Privacy Policy outlines how we collect, use, share, and protect your personal information when you visit or make a purchase from our website hosted on Shopify.

1. Information We Collect

We may collect the following types of personal and technical information:

  • Personal Information:
    Name, phone number, email address, billing and shipping address

  • Order Details:
    Products purchased, order amount, order date

  • Payment Information:
    UPI, credit/debit card details (processed securely via payment gateway)

  • Device & Technical Data:
    IP address, browser type, device information, cookies, location data (if permitted)

2. How We Use Your Information

We use your information for the following purposes:

  •  To process and fulfill your orders

  •  To send email/SMS notifications about your purchase

  •  To provide updates about new collections, offers & promotions (only if subscribed)

  •  To personalize and improve your browsing experience

  •  To detect, prevent, and address fraud or misuse

3. Who We Share Your Information With

We may share your information with trusted partners as required:

  • Logistics & Delivery Services: For shipping and delivery

  • Payment Gateways: For processing secure payments

  • Marketing Tools: Only if you opt in for promotional content

  • Legal Authorities: When required by law or in case of fraud

We do not sell, trade, or rent your personal data to third-party companies.

4. How We Protect Your Data

We prioritize your data security and follow industry-standard measures:

  •  SSL encryption on all transactions

  •  Encrypted & secure Shopify servers

  •  Limited data access to authorized personnel only

5. Your Rights as a Customer

As our valued customer, you have the right to:

  •  Access, correct, or request deletion of your personal data

  •  Unsubscribe from marketing emails and messages at any time

  •  Contact us for any privacy-related concern

 Email: butt.y.helpline.@gmail.com

6. Cookies Policy

We use cookies and similar technologies to:

  •  Remember your preferences and settings

  •  Provide a personalized shopping experience

  •  Analyze site traffic and performance

You can disable cookies via your browser settings if you prefer.

7. Policy Updates

  • This Privacy Policy may be updated periodically.

  • Any changes will be posted on this page with an updated date.

  • We encourage you to review this policy from time to time.

8. Contact Us

For any questions or privacy concerns, feel free to reach out:

  • Brand: BUTT-Y - Owned by Mr. Vipin Kumar Shodwani

  • Email: butt.y.helpline.@gmail.com

  • Address: B1/35, Basement, Phase 2, Ashok Vihar, Opp. Karnataka Bank, Delhi – 110052

  • 📞 Phone: +91 74500-00456